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Disney’s password-sharing crackdown starts ‘in earnest’ this September

Disney logo
Illustration by Nick Barclay / The Verge

Disney Plus will soon no longer let you share your password with people outside your household. During an earnings call on Wednesday, Disney CEO Bob Iger said the crackdown will kick off “in earnest” this September.

The timeline for Disney’s password-sharing crackdown has been a bit confusing so far. In February, Disney announced plans to roll out paid sharing and also began notifying users about the change. It then launched paid sharing in a “few countries” in June but provided no information on when it would reach the US.

But now, it seems like Disney is pretty serious about rolling out paid sharing to more subscribers in September — even though it still hasn’t shared details on how much it will cost. Netflix, which rolled out paid…

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