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Threads launches for nearly half a billion more users in Europe

An image showing the Threads logo
Image: The Verge

Meta’s Twitter competitor, Threads, is now available in the European Union, CEO Mark Zuckerberg has announced. “Today we’re opening Threads to more countries in Europe,” Zuckerberg wrote in a post on Threads. The launch follows the service’s debut in the US and over 100 other countries across the world, including the UK, in July 2023. But until now, Threads hasn’t been available to the 448 million people living in the EU, and the company has even blocked EU-based users from accessing the service via VPN.

To coincide with today’s launch, Meta is giving users in the region the ability to browse Threads without needing a profile. Actually posting or interacting with content will still require an Instagram account, however. The move was…

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