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Google adds a switch for publishers to opt out of becoming AI training data

Illustration of Google’s wordmark, written in red and pink on a dark blue background.
Illustration: The Verge

Google just announced it’s giving website publishers a way to opt out of having their data used to train the company’s AI models while remaining accessible through Google Search. The new tool, called Google-Extended, allows sites to continue to get scraped and indexed by crawlers like the Googlebot while avoiding having their data used to train the company’s present and future AI models.

The company says Google-Extended will let publishers “manage whether their sites help improve Bard and Vertex AI generative APIs,” adding that web publishers can use the toggle to “control access to content on a site.” Google confirmed in July that it’s training its AI chatbot, Bard, on publicly available data scraped from the web.

Google-Extended is…

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